Now I had
had enough of acne controlling products. My hormones had returned to their
normal state and so had my skin. But the Singapore sun took the toll on my
skin.. (though Singapore doesn’t have harsh summers, it can damage certain skin
types).. My complexion was beginning to dull and my skin tone became uneven. My
skin definitely required a brightening face cleanser!
I began my hunting spree
once again. This time I was quite fancied by The Body Shop’s Moisture White
Shiso range. They had a nice smelling foaming facial cleanser that claimed to
remove dead cells which cause dullness and bring about a more even complexion.
It contained Shiso extracts, Vitamin C and Liquorice which control the effects
of melanin synthesis. It sounded like the perfect choice for my skin condition
and so I went for it. I was quite happy with it but it didn’t seem to do
wonders.. nevertheless, I bought a second bottle of it to see if it would work
in the long run..but it didn’t help much! (maybe I should have tried their
entire range for maximum results but that would have meant spending a bomb on
it!) So I continued my search..
One of my
Google searches for natural products took me to this new brand- “100 Percent
Pure”.. It’s an American brand which is “true” to its name. None of their
products contain synthetic ingredients. Even their makeup has fruit extracts
for colour! (how interesting is that?) This brand really drew my attention and
I began searching for it in Singapore. It didn’t have an exclusive store;
however, there was a distributor who sold their products in Singapore. I
contacted her and took her address (her place was really far from where I live).
She showed me some of the products she had in stock and I was so impressed that
I wanted to get all of them. (the greed was thrown aside after the husband
advised “first try one of their products
and then we can get you more”) Finally, I settled for their skin brightening
facial cleanser which contains bearberry, kojic acid, vitamin c, liquorice and
a host of other natural extracts. I also bought a facial mist- Organic Aqua
Boost which could be used as an alternative to a regular moisturizer. I loved
this facial cleanser from the very first wash. It smelled great and showed great
results too. However, I didn’t want to go through the ordeal of travelling to
the other end of town to buy my next bottle. I tried asking if it could be
delivered to my place, but it couldn’t be done.
So with a
heavy heart, I gave up on it and went back to The Body Shop looking for a new
product. I came across their Nutriganics range of products that were designed
for women typically aged 30-40 years. To this day, I don’t understand why I
decided to try a facial wash from that range. (sometimes we get so lost!) I
didn’t quite like the smell of the product and as it was designed for older
skin, I couldn’t see it benefitting my skin. So I finished that one bottle for
not wanting to waste it.
Now comes
the “hero” of the story.. I went back to searching for products that improved
my dull complexion. This time, I was determined not to wander away from my
need. I did some research online, read a couple of reviews and finally found
what I wanted! Once again, I headed to The Body Shop and picked up their
Vitamin C Facial Cleansing Polish. I definitely want to share my experience
with this product, so I will take that up in my next post!
So this is
“the story”.. As a marketing student, I can clearly relate to this story..
evolving consumer needs.. consumer insights.. and the power of brands! Hope you
enjoyed it too..Until my next post stay super healthy and happy! :D